Home » Building a foundation of respect - Part 5

Building a foundation of respect - Part 5

July 6, 2017

The challenges:

  • Attracting women to the trades and retaining them in the industry
  • Overcoming stereotypes and prejudice about the suitability of women for tradeswork
  • Ensuring that stereotypes about women in tradeswork do not prevent the recruitment and retention of well-qualified tradeswomen

The solution:

  • Creating awareness that women have always worked in the trades
  • Creating a workplace culture that respects all workers as individuals, including tradeswomen

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OUR NEXT INSTALLMENT: How bias can influence personal and business decisions.

Previous installment: Understanding how changing expectations about the roles of men and women can contribute to harassment.

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Resources:

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